Data Services In Charleston WV At NW Database Services

Tracking Social Media Engagement

Social media is an important touchpoint in the sales process. It is crucial to be able to measure and present engagement metrics across complex social networks and campaigns in order to determine the most effective digital marketing strategies. Marketing reports that focus on social media engagement will automatically include descriptive analytics. All measures of social media engagement can be summarized easily using descriptive techniques, such as clicks, likes and shares, detail expands and bounce rates.

A company might be interested in which social media accounts are driving the most traffic for their site. They can compare data from different channels using visualizations, dashboards, and descriptive statistics. Marketing teams can also look at specific shareable content to determine which is most popular. For example, they might compare videos with blog posts.

Although it does not draw direct conclusions, it is still useful. It allows teams to develop hypotheses and make informed decisions about their budgets and time.

Streaming and E-commerce

Subscribe streaming services such as Spotify and Netflix use descriptive analytics to identify trends. E-commerce sites such as Amazon and eBay also use descriptive analytics. Descriptive analytics help to determine which products are most popular among buyers and users. Spotify uses descriptive analytics to find out which artists and albums are being listened to by its subscribers. Amazon, on the other hand, uses descriptive analytics to help customers compare their purchases. These insights are used to inform the recommendation engines in both cases.

Netflix takes descriptive analytics to a whole new level. Netflix, a highly data-driven company uses descriptive analytics to determine which TV shows and genres are most popular with their subscribers. These insights help in decision-making, from content creation to marketing campaigns and even with which production companies.

Learning Management Systems

Many schools and organizations now offer hybrid online/offline learning, ranging from traditional education to corporate training. For those who are more familiar with learning management systems (or LMSs), LMSs are an integral part of this. LMS platforms can track everything, from user participation and attendance to test score and, in the case of elearning courses, how long it takes learners for them to complete. Summarizing this information, descriptive-analytical reports offer a high-level overview of what’s working and what’s not.

Teachers and training providers can use these data to track individual and organizational targets. They can also analyze grade curves and see which teaching resources are the most popular. Although they may not know why, it is possible to infer that videos are more popular than written documents. This information can be used to improve course design and create better learning outcomes.

Northwest Database Services has 34+ years experience with all types of data services, including mail presorts, NCOA, and data deduplication. If your database systems are not returning poor data, it is definitely time for you to consult with a data services specialist. We have experience with large and small data sets. Often, data requires extensive manipulation to remove corrupt data and restore the database to proper functionality. Call us at (360)841-8168 for a consultation and get the process of data cleaning started as soon as possible.

NW Database Services
404 Insel Rd
Woodland WA 98674
(360)841-8168

Charleston is West Virginia’s capital and largest city. The city is located at the confluence between the Elk River and Kanawha Rivers. It had a population 48,864 in 2020 and an estimated 48,018 population in 2021. In 2021, Charleston’s metropolitan area had an estimated total of 255,020 inhabitants. Kanawha County’s county seat is Charleston, which is the centre of commerce, government, and industry.

History

Charleston was the state’s center of government. Growth was also aided by natural resources like coal and natural gas. Railroad expansion was another factor. Attracted by the region’s natural resources, new industries like chemical, glass and timber migrated to the state. Charleston saw a lot of new construction. Many of these buildings, including churches, are still standing in downtown Charleston, along with the bordering Capitol Street.

Climate

Charleston is a four-season humid subtropical climate with continental climate elements (Dfa). Charleston is west of the highest elevations, so its average temperatures are higher than elsewhere in the state. This is especially true during winter. Spring is the most unpredictable season. Spring-like weather typically arrives in late March, or early April. Temperatures can fluctuate greatly from March to May. It is not uncommon for daily temperature fluctuations to exceed 20 degrees Fahrenheit (11 degrees Celsius) during this period.

Demographics

The city was home to 51,400 people, 23,453 families, and 12,587 households as of 2010. The density of the population was 1,630.7 people per square mile (629.6/km2). The average housing unit density was 831.4/square mile (321.6/km2). The city’s racial composition was 78.4% White with 15.5% African American, 0.2% Native American and 2.3% Asian. There were also 0.3% other races and 3.2% from more than one race. 1.4% of the population was Hispanic/Latino of any race.

Transportation

Charleston is serviced by Interstate 64, Interstate 77 and Interstate 79. The southeastern corner of Charleston is where the West Virginia Turnpike’s northern terminus can be found. The city’s center was cut by two U.S. routes, US 60 and US 119. Charleston was once covered by the US 21 and US 35.

Top Businesses

Charleston Area Alliance is recognized by the City of Charleston as an economic development organization.

Charleston WV Map