Data Services In Fresno CA
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What Are Some Examples of Big Data?

A look at real-world examples is the best way to learn about big data and how it is used. We’ll be briefly discussing some of the major industries that are using big data, and how they do it.

Big Data in Healthcare

Medical devices, electronic medical records, clinical research, and medical imaging all collect huge amounts of big data. Big data and big analytics are changing the way that healthcare providers treat patients. There are many important applications: analyzing lifestyle, genetic and social factors to predict and prevent certain diseases; using data for highly personalized medication and treatment plans (precision medication); detecting medication errors, identifying potentially dangerous adverse effects; monitoring disease trends to help develop effective health strategies. Recent research has shown that governments and healthcare providers are exploring the possibility of a track-and trace system to reduce the spread of COVID-19.

Marketing and Advertising Big Data

A company’s knowledge about its customers is a key factor in tailoring their products and services to them. Big data analytics plays a significant role in marketing and advertising. Marketers and advertisers make use of big data to get a complete picture of their customers and their behavior, sometimes in real time. This allows them to identify when a customer is likely to “drop out” and offer them an incentive or offer at the right moment. Data also allows for better audience segmentation. Instead of offering one-size-fits all products or services, companies can customize almost everything to each individual. The most obvious example is the often-accurate advertisements that appear while scrolling through Instagram. Marketers can also use data analytics to manage their brand reputation and discover what people think about their products or services through sentiment analysis.

Big Data in Logistics, Travel and Transport

Consider how many times you use Google Maps or a similar app to help you navigate from A to B. Or how eagerly you track the package that you just purchased from Amazon. These are only a few of the many pieces of the big data puzzle that the travel industry has assembled. Big data can be used on a larger scale to predict and monitor traffic along busy routes, track goods in transit to ensure fast delivery times, and monitor weather conditions in real time to reduce risk (for plane travel, for instance). The development of self-driving cars will also be influenced by big data.

Big Data in Education

Education has been a standardized, one-size fits all approach for many years. With the advent of big data analytics and big data, educators can now tailor their education models and overall learning experiences to meet the needs of each student.

Northwest Database Services has 34+ years experience with all types of data services, including mail presorts, NCOA, and data deduplication. If your database systems are not returning poor data, it is definitely time for you to consult with a data services specialist. We have experience with large and small data sets. Often, data requires extensive manipulation to remove corrupt data and restore the database to proper functionality. Call us at (360)841-8168 for a consultation and get the process of data cleaning started as soon as possible.

NW Database Services
404 Insel Rd
Woodland WA 98674
(360)841-8168

Nestled in the beautiful San Joaquin Valley, Fresno is one of the most affordable cities in California. With its close proximity to SF, LA, and three big national parks in the region, the city deserves all the praise it can get. Whether it is a fun-filled activity day at the beach, exploring the art galleries in SF, or walking down the Hollywood Walk of Fame, all of them are just a few hours’ drive from this city.

History

Yokuts were the first settlers in Fresno, California. Till the 19th century, they were the only people living there. Their main occupation was agriculture, as the land was fertile and perfect for agriculture. When the California Gold Rush began in 1848, there was a sudden increase in the population. But the area was not well settled until the 1860s, and the city was officially founded in 1872. As the city started to grow, it became a center for many different industries. Over the next decades, Fresno became a major supplier of cotton, fruits, vegetables, cattle, poultry, dairy items, wine, glass, forest products, and others.

Climate

Fresno has a subtropical climate. The summers are hot and sunny, while the winters are cold and wet. The average temperature lies between 39°F to 99°F. The most pleasant months to visit Fresno are April, May, and October, and they are perfect for outdoor activities. January is the coldest month, as Fresno does not receive any measurable snowfall.

Demographics

Fresno’s economic growth has helped create a vibrant community that attracts young singles as well as young families. You will find people in the city to be nice and friendly even with its cultural diversity. Diverse job opportunities and low cost of living compared to other cities nearby are what attract mobile professionals to the city.

Transportation

Even though there is a dedicated bus service for the residents of Fresno, it is largely a car-oriented city. There are several freeways that connect it to other cities and towns in the region. You’ll find Greyhound buses to be easily available. However, what you will love about the city is that most of its parts are easily walkable. You’ll be able to reach anywhere you need to go within 20 minutes or less. The nearest airport is the Fresno Yosemite International Airport, which connects to some of the larger airports in the region.

Top Businesses

Fresno is the center of large-scale agricultural production and the largest livelihood source for people living here. It is most successful in grapes, almonds, pistachios, poultry, and dairy. Many fruits, such as plums, apricots, sweet peaches, and others, are harvested here. With the city responsible for most of the state’s wine grapes, it is home to many world-class wineries. Apart from farming, a number of other startups and businesses are flourishing in Fresno. Other areas’ top industries include mining, construction, oil and gas, retail, utilities, and transportation. The Amazon distribution center within city limits brings led to the creation of 2500 jobs.

Fresno CA Map